SaaS Metrics

Metrics computed from your actual books, not a spreadsheet

Your MRR lives in a spreadsheet someone updates manually. Your NRR calc uses a different customer list than your ARR calc. Nobody trusts the numbers because nobody knows where they come from.

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SaaS Metrics — April 2026

MRR

$48.2K

+12% MoM

ARR

$578K

+34% YoY

NRR

118%

+3pp

Burn Multiple

1.8x

-0.3

MRR Trend — 12 months ($K)

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Jan

Feb

Mar

Apr

New

+$4.2K

Expansion

+$2.1K

Contraction

-$0.8K

Churn

-$0.3K

Net New

+$5.2K

How it works

StartOS computes MRR, ARR, NRR, churn, LTV, CAC, burn multiple, Rule of 40, and magic number directly from your general ledger and subscription data. One source of truth, always current.

MRR and ARR computed from subscription + usage revenue GL entries
Net Revenue Retention with expansion, contraction, and churn breakdown
Gross and net churn rates (customer and revenue)
LTV, CAC, and LTV:CAC ratio
Burn multiple and Rule of 40
Magic number for sales efficiency
Cohort retention heatmap with 12-month view
Mo/Qtr/TTM time period toggle on every metric

Three steps to get started

Connect your revenue

Stripe sync or manual subscription tracking. Every dollar flows through the GL first.

See the full picture

MRR movements, cohort retention, and efficiency ratios update in real-time as new data arrives.

Share with investors

Investors see the same metrics you do via the portal. No more stale spreadsheets.

Works with

Stripe

Explore more

Revenue & Invoicing Investor Portal Revenue Forecast

From first dollar
to first audit.

StartOS is in pre-launch early access. We're hand-picking the founders and finance teams we onboard. Tell us about you and we'll respond within 2 business days.

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